"Whale" Yan Xipu will start again from the "heart"! Double Whale Calcium and Zinc are shockingly launched!
Release time:
2022-11-01
"Whale" Yanship Conference, starting again from the "heart"! Double Whale Calcium Zinc is shockingly launched!
From October 31 to November 5, 2022, the Yanship Conference was grandly held at the Boao Asia Forum Hotel in Hainan. The theme of this conference is "Building a Patient Value Circle - Dual Development Driving New Growth in the Health Industry."
At this Yanship Conference, Double Whale Pharmaceutical carefully planned and prepared, winning widespread attention in the industry with new momentum interpretation, new image display, and new product launch.
New momentum boosts cooperation confidence
At the main forum of the Yanship Conference, Ni Shuai, Director of the OTC Market Department of Double Whale Pharmaceutical, summarized the successful experience of Double Whale Pharmaceutical over the past five years with the theme "New Momentum, New Development - Three-level Boost for Continuous Win-Win," and elaborated on the new development ideas for continuously creating value for customers and consumers under the new situation.
Mr. Ni pointed out that in the next 5-10 years, Double Whale Pharmaceutical will leverage capital strength to continuously launch high-value new products, while relying on the dual drive of brand + sales to empower partners, jointly bringing better brands, products, and services to consumers, achieving continuous win-win.
New products brilliantly launched
At this Yanship Conference, Double Whale Pharmaceutical brought a brand new product to industry clients - Double Whale Calcium Zinc Gluconate Oral Solution, and held a grand new product launch ceremony in conjunction with the collaboration with Mango TV's "Breaking Through the Fog 2."
In the spotlight of attending chain clients and major media, industry leaders such as Wang Li, President of the People's Pharmacy Chain Co., Ltd., Ruan Hongxian, Chairman of Yixintang Pharmaceutical Group Co., Ltd., Gao Yi, Chairman of Yifeng Pharmacy Chain Co., Ltd., Lan Bo, Chairman of Jianzhijia Pharmaceutical Chain Group Co., Ltd., Li Wenjie, Chairman of Shuyupingmin Pharmacy Chain Co., Ltd., Wan Mingzhi, CEO of Quanyi Health Pharmacy Co., Ltd., Lin Fanru, Chairman of Renhetang Pharmaceutical Group Co., Ltd., Li Neng, Chairman of Yangtianhe Pharmacy Co., Ltd., and Jiang Yumei, General Manager of Hebei Shenwei Pharmacy Chain Co., Ltd. were invited to the stage to "break through the fog" together with the leaders of Double Whale Pharmaceutical, promoting the new launch of Double Whale Calcium Zinc Gluconate Oral Solution.
New visual image prominently displayed
2022 is the first year of brand building for Double Whale's C-end. The brand new product packaging, new SLOGAN, and new variety show IP integrated marketing LOGO were prominently displayed at this Yanship Conference.
The newly launched Double Whale product brand has also received high recognition in the industry. At the 2022 Yanship Golden Award Ceremony, the "Double Whale" brand was listed on the "2022 Health Industry Brand List," becoming one of only four brands in the country for children's vitamin and mineral supplements.
During the Yanship Conference, Double Whale Pharmaceutical also conducted in-depth communication and discussions with several chain clients, and held a three-night beer barbecue music party from November 1 to 3, inviting attending chain clients to share business friendships.
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On July 25, the "Refined Through Repeated Trials, Striving for Excellence" VD800 National Tour Strengthening Class (North China Station) organized by Double Whale Pharmaceutical successfully commenced in Shijiazhuang, Hebei Province. It attracted 84 partners, signatories, operators, and core business personnel from six provinces: Beijing, Tianjin, Hebei, Henan, Shaanxi, and Shanxi.
The variety show "Winter and Summer Vacation," exclusively sponsored by Double Whale Calcium Zinc, officially launched on August 24, airing simultaneously on Mango TV, Golden Eagle Cartoon, and IPTV in 21 provinces and cities. The show features four team leaders: Wang Han, Wang Yuhang (Water Brother), Yang Zongzong, and Wang Jingxuan/Gan Wangxing (Flying), who team up with eight young participants for an exploration journey in Kashgar, Xinjiang. From the vast grasslands to majestic glaciers, they will traverse the expansive land of Xinjiang during the winter and summer vacations, experiencing the unique charm of this land and the wonders of nature, while creating unforgettable memories together.
In 2024, Double Whale will collaborate with the leading maternal and infant media platform, Baobao Tree, focusing on children's vitamin D products. Utilizing marketing opportunities such as May 20th, Children's Day, and the summer vacation, we will customize the "Motherly Love Has No Standard, Growth Has Standards" brand IP project to create communication scenarios with the target audience, ensuring precise and frequent engagement with the target demographic.
The 2023 National Strategic Partnership Summit (Winter) was successfully held.
On December 26-27, 2023, the "Whale Integrity and Win-Win Future" Double Whale Pharmaceutical 2023 National Strategic Partner Summit (Winter) was held in Zhuhai.
Double Whale & Grand Theater Marketing | Nurturing the Journey of Growth with Love
In 2023, Double Whale partnered with Mango TV and iQIYI to focus on the interests of the target audience, continuously launching two hit dramas, "With Love as the Base" and "From South to North."
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