Learning to love is the beginning of lifelong happiness | Double Whale X "The Love Study Trip", accompanying growth, setting off for love.
Release time:
2023-11-02
The variety show "Love's Study Tour," sponsored by Double Whale Industry, is Mango TV's first self-produced reality show focused on family relationship growth. The show will air on Mango TV starting November 7, 2023, inviting five couples: Zhou Yiwei and Zhu Dan, Wang Yanlin and Ai Jiani, Jin Sha and Sun Chengxiao, Xi Mengyao and He Youjun, Wu Qianyu and Shi Boxiong, to embark on an 18-day journey of family relationship study, earning credits through exercises of love to enhance their intimate relationships.
Learning to love is the beginning of lifelong happiness. Double Whale, a bone nutrition expert, has been accompanying families for 74 years, protecting love for the whole family.
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On July 25, the "Refined Through Repeated Trials, Striving for Excellence" VD800 National Tour Strengthening Class (North China Station) organized by Double Whale Pharmaceutical successfully commenced in Shijiazhuang, Hebei Province. It attracted 84 partners, signatories, operators, and core business personnel from six provinces: Beijing, Tianjin, Hebei, Henan, Shaanxi, and Shanxi.
The variety show "Winter and Summer Vacation," exclusively sponsored by Double Whale Calcium Zinc, officially launched on August 24, airing simultaneously on Mango TV, Golden Eagle Cartoon, and IPTV in 21 provinces and cities. The show features four team leaders: Wang Han, Wang Yuhang (Water Brother), Yang Zongzong, and Wang Jingxuan/Gan Wangxing (Flying), who team up with eight young participants for an exploration journey in Kashgar, Xinjiang. From the vast grasslands to majestic glaciers, they will traverse the expansive land of Xinjiang during the winter and summer vacations, experiencing the unique charm of this land and the wonders of nature, while creating unforgettable memories together.
In 2024, Double Whale will collaborate with the leading maternal and infant media platform, Baobao Tree, focusing on children's vitamin D products. Utilizing marketing opportunities such as May 20th, Children's Day, and the summer vacation, we will customize the "Motherly Love Has No Standard, Growth Has Standards" brand IP project to create communication scenarios with the target audience, ensuring precise and frequent engagement with the target demographic.
The 2023 National Strategic Partnership Summit (Winter) was successfully held.
On December 26-27, 2023, the "Whale Integrity and Win-Win Future" Double Whale Pharmaceutical 2023 National Strategic Partner Summit (Winter) was held in Zhuhai.
Double Whale & Grand Theater Marketing | Nurturing the Journey of Growth with Love
In 2023, Double Whale partnered with Mango TV and iQIYI to focus on the interests of the target audience, continuously launching two hit dramas, "With Love as the Base" and "From South to North."
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